# Platform Components

### iNf4mation’s Unique Customer View (iUCV)

iNf4mation’s Unique Customer View (iUCV) is at the core of how the iNf4mation platform works. The iUCV acts as a unique portal that gives customers full control over their data and businesses the ability to interact with customer data. On the customer side, iNf4mation’s iUCV allows people to be fully iNcontrol of their sensitive personally identifiable data, choosing what they want to share with businesses. On the business side, iNf4mation’s iUCV creates a dynamic interface for businesses to interact only with the specific data that the customers have chosen to share with the businesses. iNf4mation’s innovative iUCV allows businesses to maintain data compliance by only being able to access the data that the customers themselves declare.

### iNf4 DeFi Utility Token

iNf4 token is the ERC-20 utility token native to the iNf4mation platform. iNf4 token powers the entire iNf4mation platform, and is used to interact with the greater iNf4mation DeFi ecosystem. iNf4 token captures the value of customer data and is the only way to exchange that value between users on the iNf4mation platform, and on iNf4mation’s dedicated DeFi platform, iNf4.finance. While the iNf4 token will initially be developed using the ERC-20 standard, this is only to simplify the Token Generation Event (TGE) and to facilitate the token as a means of value exchange from the launch. iNf4 token may be reissued in the future using a different token standard.

### AppExchange (the Salesforce\* store)

The Salesforce\* AppExchange is the faster and smarter way to extend Salesforce\*. The Salesforce\* AppExchange has solutions customised specifically for Salesforce\* Users to extend Salesforce\* to every department and every industry. It’s a proven ecosystem with over 6 million installs and thousands of customer reviews to help you find the best match for your business. All solutions are rigorously pre-screened and security checked by Salesforce\* to reduce risk to the end user. In addition, the Salesforce\* AppExchange gives users access to 70K+ peer reviews providing industry expertise, knowledge transfer and sharing, through the Salesforce\* ecosystem.

\*Disclaimer: iNf4mation.com, SFBC & snifty.io are independent of and not associated or endorsed by Salesforce, Inc.

